Photo: Hitoshi Namura/Unsplash

South Africa is already an established player in the global fruit and vegetable market. For example, over 70 percent of the avocados produced in South Africa are exported to the European Union. But the European market still has room for new suppliers.

About the Swedish market

  • In Sweden, fruits and vegetables is the largest category in grocery sales.
  • Imports of fresh fruits and vegetables are essential for Sweden due to the cold climate.
  • The Swedish consumption of avocados is increasing (up 8 percent in 2020).

Find out what it takes to export

Do you want to save time and find information about your product´s potential to be exported to Sweden and the EU? Use these links to explore our website with compiled information and a checklist for your company.